Open on a BARBER TRIMMING a CUSTOMER’S hair. The CUSTOMER’S CHAIR is turned AWAY from the MIRROR, so he can’t see what’s going on.
NEITHER can the BARBER, who has a SMALL DOG HUGGING HIS FACE, affectionately. And as we see this taking place, a VO lets us know that…
VO: “Andre uses Greenies dental treats daily to help with his dog’s bad breath…”
BACKUP LOCATION—Sam Zenaldeen Gentlemens Grooming.
VO: “…and now they’re closer than ever.”
CUT…to BEHIND the BARBER, as he steps aside…
…revealing the SMILING CUSTOMER, who is blissfully unaware of the horror show that’s visited his hair…
Customer: “I can’t wait to see.”
CUT…to the BARBER, still blinded by the AFFECTION of his best friend.
Barber: “Me, neither.”
CUT…to the END TREATMENT, where the DOG is in a BARBER’S CHAIR, enjoying his GREENIES DENTAL TREAT beside a BAG of GREENIES, as SUPERS and the VO inform us…
Super/VO: Fresh Breath. Zero Boundaries.
Super/VO: Greenies. Make health a treat.
And for version 2 of the :15…we go from the CLOSE-UP of the DOG and BARBER to…
…the BARBER saying…
Barber: “Let’s have a look, shall we?”
CUT…to the CAMERA looking into the MIRROR…
…as the BARBER TURNS the SMILING CUSTOMER to FACE THE MIRROR.
His HAIR is a DISASTER.
Customer: “Bro, what the—”
CUT…to the END TREATMENT, where the DOG is in a BARBER’S CHAIR, enjoying his GREENIES DENTAL TREAT beside a BAG of GREENIES, as SUPERS and the VO inform us…
Super/VO: Fresh Breath. Zero Boundaries.
Super/VO: Greenies. Make health a treat.
And, of course, for the :30, an optional ending where we’d CUT to a CLOSE-UP of the BARBER’S HANDS, running a STRAIGHT EDGE RAZOR along a RAZOR STROP.
Barber: (off-camera) “Okay!…
CUT…to him next to ANOTHER CUSTOMER, who’s leaned back with EYE CUPS and SHAVING CREAM on his face.
Barber: “…are we ready for our shave?”
The CUSTOMER raises TWO enthusiastic THUMBS.
